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A Response to the Princeton Study About Session Replay Tools

A few days ago, the University of Princeton published a study investigating the use of session replay tools. The study identified issues with many of our competitors’ tools and was picked up by several news outlets, some more prominent than others. What It All Means This coverage stirred up debate and caused questions about the privacy implications […]

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Mouseflow Becomes Market Leader in Session Replay and Heatmaps

SEATTLE, WASHINGTON | JULY 07, 2015 Mouseflow, a website analytics tool that replays visitor sessions and generates behavioral heatmaps, is now the industry leader by number of active installations. In this position, Mouseflow has overtaken ClickTale®, a venture-backed company with $60M in funding, without any outside investment itself. A Powerful Player in Website Analytics Mouseflow, […]

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We’re Pleased to Welcome Opel to Our Family of Customers

Mouseflow is pleased to welcome Opel — one of Europe’s largest automakers — to our family of customers. It was founded by Adam Opel in 1862 in Rüsselsheim, Germany. Opel and its British sister brand Vauxhall sell over one million vehicles annually. In 2014 this made it the third-largest passenger car brand in the European […]

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Mouseflow Announces Local Office in Hamburg, Germany

In 2009, Mouseflow pioneered its revolutionary website tracking technology. Since then, the company has expanded to accommodate more than 23,000 customers worldwide. Jerry Appiah, Country Manager Germany, says, “I see tremendous growth potential for Mouseflow in the German market. It’s great if you need powerful analytics for an online business or are tired of charts […]

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