mouseflow blog

Want to try Mouseflow?

TRY FOR FREE

9 Techniques for Writing Headlines that Convert – Part 5 of 9

This is part 5 of 9 in our series: 9 Proven Techniques for Writing Headlines that Convert. Over the past few weeks, we explored several tips on how to write headlines that work. Of course, by “work”, we ultimately mean convert. A short headline that doesn’t sell isn’t worthwhile; a pithy headline that does more with less […]

Read More

9 Techniques for Writing Headlines that Convert – Part 4 of 9

This is part 4 of 9 in our series: 9 Proven Techniques for Writing Headlines that Convert. This is a technique adopted from the book Steal Like An Artist: 10 Things Nobody Told You About Being Creative. If you haven’t seen this book, it’s a must read. The idea is that, when you look around, great headlines […]

Read More

9 Techniques for Writing Headlines that Convert – Part 3 of 9

This is part 3 of 9 in our series: 9 Proven Techniques for Writing Headlines that Convert. This is a technique popularized by Dan Kennedy. The rationale behind it is that people buy things for a few reasons but are always persuaded by “hidden benefits”. In most headlines, articulating a hidden benefit can lead to a […]

Read More

9 Techniques for Writing Headlines that Convert – Part 2 of 9

This is part 2 of 9 in our series: 9 Proven Techniques for Writing Headlines that Convert. The “Four U’s Technique” is perhaps the most cited but least used (in practice) method. In this method, you simply come up with a statement that meets the following criteria: Ultra-Specific Useful Urgent Unique If you search for landing […]

Read More

9 Techniques for Writing Headlines that Convert – Part 1 of 9

This is part 1 of 9 in our series: 9 Proven Techniques for Writing Headlines that Convert. John Caples, the famous copywriter, once said: “The headline is the most important part of an ad”. If he were alive today, he would argue that it’s also the most important part of a landing page. You keep hearing stories […]

Read More

See Your Most Frustrated Users

Wouldn’t it be great to measure the sentiment of your online users? Especially: the frustrated ones that spend a lot of time on your website only to wind up in a dead end (or a dead link). At Mouseflow, we spent the last 6 years helping website owners analyze their users’ online behavior. And, we discovered a […]

Read More

Introducing JavaScript Error Tracking

We’ve all been in that situation. You’ve spent a long time shopping for the right products. When you try to check out, you click the Next button and …nothing happens. You click a few more times, but the button is dead. You go back, frantically clicking other buttons, but nothing works. Frustrated, you search for […]

Read More

Live Form Analytics is here!

Optimizing the forms on your website is one of the most important aspects of conversion rate optimization (CRO). You’ll want to make sure that you get enough data from your users, but on the other hand you don’t want a large number of input fields that may deter users. But how to find the right […]

Read More

New Feature – CSV Export

We are excited to announce a New Feature – you can download all statistics for offline use! To download the data, open a website from the dashboard and click the icon in the upper-right corner of the statistics, recordings, or heatmap pages. This will create a CSV file (for Excel) with all the data which […]

Read More

Mouseflow Helps Uncover Hidden Bug On Major Financial Website

A financial services company noticed on its Google Analytics account that within the last month, a loan sign-up form page was experiencing a much higher bounce rate than normal. They wanted to figure out why this was happening, but none of their analytics tools could tell them more than what was happening. This is when […]

Read More
1 5 6 7 8