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How to Exclude Specific Users and IP Addresses from Recordings


For many ecommerce sites, personal blogs, and corporate groups using Mouseflow, requesting the exclusion of certain internal visitors from showing up in their recordings is fairly common. Maybe you want to exclude the IP of the website owner, a developer, or another employee. This will conserve your credit limit, ensuring you don’t track users you don’t need to track. In Mouseflow, it’s simple to do this.

Once logged in, from the main dashboard, click on settings.

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Using Mouseflow’s Geo Heatmap to Recapture Leads and Boost Sales


Many professional marketers, both working freelance and for large corporations, utilize a secret marketing tool to identify potential customers, recapture leads, and increase sales.

The secret is Mouseflow's Geo Heatmap. In very simple terms, the Geo Heatmap aggregates visitor data and illustrates it on a map. From the features dashboard, the Geo Heatmap feature can be found under the heatmaps toggle (see below):

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Improvements to Session Replay: Input Fields, Mouse Actions, And More


Mouseflow’s development team has recently published several updates to the session replay feature. These improvements enhance usability, refine the playback process, and make it easier to better understand user behavior on your website.

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Mouseflow Just Got Easier: Launching a Guided Tour


We’re excited to launch a brand new feature available to all clients: an in-app, guided tour utilizing a demo website to demonstrate all the features and benefits of Mouseflow. Every account will now be equipped with a demo website, filled with data, exhibiting how Mouseflow captures and translates data into actionable analytics.

Alongside the Mouseflow training center and knowledge base, the guided tour (and demo website) aims to assist clients in utilizing the full capabilities of Mouseflow.

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Mouseflow Launches in Japanese, Unveils Quality of Life Updates


We’re excited to announce that starting today, we’re launching a fully translated Japanese version of the Mouseflow application. For years now, we’ve had thousands of Japanese Mouseflow clients request a language localization. Well, it’s finally here.

Whether you’re a personal Japanese blogger, a small Japanese company just entering the e-commerce arena, or an online Japanese business powerhouse -- the tools & benefits of Mouseflow are now available to you in your preferred language. The Japanese language setting is the default for signups from Japan. However, it can also be toggled under “My Settings”.

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Come see us at Conversion Boost next week in Copenhagen!


Our very own CEO and founder, Lasse Schou, will be speaking at Conversion Boost next week in Copenhagen, Denmark. A conference dedicated around empowering and equipping business leaders with better conversion optimization tools, Conversion Boost will be well worth your time. Come learn from experts, interact with other businesses seeking the same goals, and leave a more educated conversion booster. As a result, Mouseflow has partnered with Conversion Boost to provide a special discount to all conference attendees via Mouseflow.

Use code “mf300” to receive a 300DKK discount off your registration fee.

Additionally, use this special Conversion Boost attendee link to receive an extra 1000 credits free when signing up for a new Mouseflow account. To learn more about the conference schedule and what other programs and speakers will be attending, follow this link.

 

We hope to see you there!

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Announcing a New Major Feature to Mouseflow: User Feedback


Today, I’m excited to announce that we’re adding a major new feature to Mouseflow: User Feedback!

This long-anticipated feature completes the Mouseflow suite of UX enhancement tools and provides a unique way to understand visitor behavior on your website — from the visitor’s perspective. Combined with session replay, clients can now track the complete user journey with the added context of user feedback.

This feature will revolutionize your use of Mouseflow analytics. Let me explain...

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Case Study: How Mouseflow Saved the Launch of Sticker Gigant


"In just a few hours after we went live, we were able to recognize the first weaknesses in our new user interface, which we could never have identified without Mouseflow in such a short time.”

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Case Study: Mouseflow Identifies 13 Fraudulent Orders Worth More Than $2000+


Imagine you run a small business, primarily online. Every sale is critical and it’s painful leaving money on the table. It’s vital that you capture as many leads as possible and ensure a smooth conversion process. However, when individuals purposely attempt to circumvent your system and steal your goods, it can be a nightmare for small business owners.

About the Company

Esource Parts, an electronic parts distributor based out of Ontario, has been in business since 2009. Primarily an online business, Esource Parts sells thousands of electronics to private individuals, large vendors, and shops. From cell phone parts, to computers, to consoles -- Esource Parts sells it all.

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How To Utilize Bounce Rate To Improve Your Site


Editor's note: this is a guest post from Ben Allen, conversion rate optimization expert.

A website’s analytics is filled a multitude of different data types: ranging from recording how many people visit your site to how long they spend on each individual page. Having access to this data is invaluable in making healthy, informed business decisions and should be a key element when composing marketing strategies.

One major analytic that doesn’t get enough attention is bounce rate. Marketers focus on other datasets like general site traffic or page flow, which are both important, but don’t paint a full picture of what’s happening on the site. Bounce rate can be a useful tool in informing the administrator what visitors are doing and what is driving them away from your site. Here are a few methods to improve your site and hopefully start increasing your traffic!

Giving People What They Actually Want

A high bounce rate indicates visitors are leaving your site without traveling to others pages. People might bounce away from a site because they don’t like the interface, the content is uninformative, or they had no desire to travel to another page.

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