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Case Study: Mouseflow Identifies 13 Fraudulent Orders Worth More Than $2000+

Imagine you run a small business, primarily online. Every sale is critical and it’s painful leaving money on the table. It’s vital that you capture as many leads as possible and ensure a smooth conversion process. However, when individuals purposely attempt to circumvent your system and steal your goods, it can be a nightmare for […]

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The Simple Secret to Skyrocketing the Sales of your Online Business

Consumer habits are changing fast. With the demand towards online shopping skyrocketing, many of the world’s largest companies are re-allocating resources towards optimizing user experience. The traditional consumer behavior of shopping in retail stores has shifted towards a much more efficient, accessible e-commerce experience.

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Announcing a New Mouseflow Chrome Extension: Downloadable Heatmaps

At Mouseflow, we’re all about innovation. If there’s a highly requested feature, we work tirelessly to make it happen. Recently, many of our clients requested an option to download heatmaps into an offline image. Due to the intricacies of rendering heatmaps in a browser, this made it difficult to allow for offline downloads. How did […]

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An Interview with Demetrio Fortman, the COO of TemplateMonster

Today in the spotlight of our article is Demetrio Fortman, COO at TemplateMonster and founder of such popular projects as MotoCMS, MotoPress, and Defrozo. Interviewer: Hello Demetrio! Thanks for taking your time to answer our questions. It would extremely interesting and informative for our readers to learn about your experience. Nothing can be more encouraging than real-life example. So […]

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5 Web Design Elements that Win Conversions

From the birth of ecommerce to what we see today, web design has always played a crucial role in winning conversions. But which elements are responsible in determining if a web design can live up to its mantle?

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How to Run an A/B Test in YouTube Analytics

A bevy of videos make it to the trending lists daily while racking millions of viewers and subscribers. But for anyone eager to get to the top and be part of the select few who have made it to the trending lists, finding new strategies to market their videos effectively is crucial.

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5 Reasons You Should Boost Your E-commerce Site With Visual Elements

First impressions matter online and offline. How can you attract and retain attention to your website? Learn how to effectively utilize visual elements to increase visitor interaction on your site.

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10 Content Auditing Tools for Effective Website Optimization

When you’re reading through blogs and websites from a familiar niche, you can easily spot weak content. When it comes to editing your own website, though, it’s not that easy to identify where things are failing. Extra eyes or automated tools will always be helpful to maintain your effectiveness, rake out flaws, and optimize your efforts. In other words, you need support to audit your content; making sure you’re using the right tools is also crucial. If you’re interested in learning about some reliable content auditing tools, read more…

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eCommerce: Low Cost, High Reward

Operating a physical business or store can be demanding and difficult to get off the ground for many reasons. There are several advantages of eCommerce against brick and mortar stores. Some of these are the direct financial impact of having a virtual store versus a physical location, and other advantages include customer and operations-oriented capabilities that only online services can provide… because of this, eCommerce business operation becomes an extremely attractive option.

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How To Boost Your Conversion Rate and Lower Your Bounce Rate with Heatmaps

In order for your website to survive in the modern world of online business, it’s vital that it maintains a healthy conversion rate. Conversions are measured by whatever metric you use to determine a successful purchase or subscription, such as a sale, registration, or download. When your website is functioning efficiently and is appealing to […]

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