Comparisons

Mouseflow vs. FullStory

Mouseflow is built for web behavior—replays, heatmaps, funnels, forms—all included in every plan. FullStory covers more, but costs more and goes broad.
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Pick the one that's right for you
Mouseflow is a platform suited for Marketers, Product, UX professionals from startups and enterprises with plans starting at $31/month. FullStory is designed to leverage the full Digital UX beyond behavior analytics. Both platforms allow you to see you users behavior, but you'll want to compare the features side by side to see what's right for you.
See how Mouseflow beats FullStory
Mouseflow
FullStory
User journey mapping
Sankey diagrams of your users' journey
true
true
Visualize how they get to a focus page and where they go next
true
true
Grouping of similar pages
true
false
Friction detection
Friction Insights
Add on
N/A
Friction Score
true
false
Click-rage
true
true
Dead clicks
true
true
Click-errors (Javascript errors)
true
true
Bounce
true
false
Speed-browsing
true
false
404 errors
true
false
Custom friction
true
false
Thrashed cursor
false
true
Session Recordings
Recording all user sessions right out-of-the box, no further setup required
true
true
Recording all users, no sampling
true
true
Automatic friction event tracking
true
true
Break down of the recording with time spent on each page
true
false
Powerful filtering with custom variables
true
false
Downloading session recordings
true
false
Heatmaps
Covers all pages, no setup needed
true
false
Heatmap dashboard
true
false
Friction heatmap
true
false
Live heat maps covering dynamic elements like SPAs, drop down menus, sliders and others
true
false
Geo heatmaps (user location heatmaps)
true
false
Advanced filtering (friction events, custom variables and more)
true
true
Attention heatmaps
true
false
Date filtering
true
true
Scroll, click & movement
true
true
10+ contextual click data (Link analytics)
true
false
Support Desktop, Mobile and Tablet devices
true
true
Download heatmap
true
true
Feedback surveys
Feedback surveys
true
false
Triggerig feedback surveys on friction events
true
false
NPS, Multiple choice, Free text and rating scale question formats
true
false
Performance dashboard
true
false
Watch recordings from respondents
true
false
Form analytics & conversion funnels
Ready out-of-the-box after setup
true
false
Form analytics
true
false
Populating forms with previously collected data
true
false
URL-based funnel set up
true
true
Event-based funnel set up
false
true
Populating funnels with previously collected data
true
false
Filtering (devices, locations, referrer URL and more)
true
true
Filtering (UTM tags, custom variable)
true
true
Date filtering
true
true
Other
Bot detection
true
false
Paid plans storage
3 months and up
1 month and up
Pricing plans
Available on website
Need to schedule a call
Phone support
true
false
Custom development
true
false
Multiple websites per plan
true
true
API
true
true
Shadow DOM support
true
true

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