Committed to protecting your privacy
Privacy and data security are at the core of Mouseflow’s design. Our privacy-first approach governs not only how we develop our features, but also the way in which we process and store data. When visiting a website using Mouseflow, we begin to record your mouse movements, scroll, and clicks as masked data to which the website owner has access. The purpose? helping companies design better experiences based on real behavioral insights that doesn’t compromise your privacy and security.
We improve website experiences - thanks to you
A bad digital experience doesn’t go unnoticed – frustration runs high, and you might even give up on what brought you to a website in the first place. We want to change this. The data collected when you navigate a website is anonymized and purposed to help us create better digital experiences. In return, we have committed ourselves to data protection, transparency, and compliance in everything we do.
We say 'no' to sensitive data
We empower our clients to block the collection of PII (personally identifiable information). For you, this means that the data collected can never be traced back to you – we simply don’t know anything about who you are.
Exclusion of keystrokes
Through Mouseflow, our clients can exclude keystrokes. For you, this means that anything you type within a form or input field on a website is never recorded. This way, we make sure that your information is safe and protected.
Built to protect you
Our Visual Privacy Tool enables our clients to exclude everything from full pages, website elements, IP addresses, keystrokes, and more from being recorded. Additionally, we assist our clients by automatically excluding elements that by law should be excluded and cannot be avoided.
We collect only what is needed
Only the data needed to improve a website experience is collected. This means that only interactions such as click, movement, and scroll are important to us. We believe in transparency, so if you feel like looking at the full list of what we collect, just click the link below.