Committed to protecting your privacy
Privacy and data security has a high priority for Mouseflow. Our privacy-first approach governs not only how we develop our features, but also the way in which we process and store data. When visiting a website using Mouseflow, we begin to record your mouse movements, scroll, and clicks as masked data to which the website owner has access. The purpose? Helping companies design better experiences based on real behavioral insights that don’t compromise your privacy and security.
We improve website experiences - thanks to you
A bad digital experience doesn’t go unnoticed – frustration runs high, and you might even give up on what brought you to a website in the first place. We want to change this. The data collected when you navigate a website is anonymized and purposed to help us create better digital experiences. In return, we have committed ourselves to data protection, transparency, and compliance in everything we do.
We say 'no' to sensitive data
We require and provide the tools for our clients to prevent the collection of personally identifiable information (PII). This means that the data collected can never be traced back to you, as we have no information about your identity.
Exclusion of keystrokes
Mouseflow automatically excludes keystrokes. For a visitor on a website having Mouseflow installed, this means that anything you type within a form or input field is never recorded. This way, we make sure that your information is safe and protected.
Built to protect you
We automatically anonymize IP addresses and mask all keystrokes. Our Visual Privacy Tool enables our clients to exclude everything from full pages, website elements, and more from being recorded. Furthermore, we help our clients by automatically excluding elements that must be excluded by law and cannot be overlooked.
We collect only what is needed
We only collect the data necessary to enhance a website’s user experience. This includes interactions like clicks, movements, and scrolls. We value transparency, so if you want to see the complete list of what we collect, click on the link below.