Mouseflow vs. Hotjar Comparison

Get a better bang for your buck

Mouseflow captures every session, auto-detects friction, and maps the full journey—so you can spot issues, fix them fast, and grow conversions. No data caps. No surprises. Just insights that drive revenue.
Try for free Book a demo
A table comparing feature availability between Mouseflow and Hotjar
Pick the one that's right for you
At first sight, the platforms seem to have the same functionality with similar toolsets. However, at a closer look, you'll see there’s a tremendous difference between the two just as there’s a clear difference between a Polaroid and a digital camera.
Read how Mouseflow beats Hotjar
Mouseflow
Hotjar
User journey mapping
Sankey diagrams of your users' journey
true
false
Visualize how they get to a focus page and where they go next
true
false
Grouping of similar pages
true
false
Friction Detection
Friction Insights
Add on
N/A
Friction Score
Available on all plans
Starts at $80/ month
Click-rage
Available on all plans
Dead clicks
true
false
Click-errors (Javascript errors)
Available on all plans
Starts at $171/ month
Bounce
true
true
Speed-browsing
true
false
404-errors
true
false
Custom friction
true
false
Session Recordings
Recording all user sessions right out-of-the box, without requiring further actions
true
true
Recording all users, no sampling on all plans
true
true
Limitless, daily data capture
true
false
Automatic usability friction detection
Available on all plans
Starts at $80/ month
Advanced visualisation of recording's timeline with pages and times spent on each
true
false
Powerful filtering with custom variables on all plans
true
false
Downloading session recordings
true
false
Heatmaps
Covers all pages, no setup needed
true
true
Live heatmaps covering dynamic elements like SPAs, drop down menus, sliders and others
true
false
Geo heatmaps (user-location heatmaps)
true
false
Friction heatmap
true
false
Attention heatmaps
true
false
Filtering on all plans (utm tags, friction score and events, custom variables and more)
true
false
Date filtering
true
true
Scroll, click & movement
true
true
Engagement Zones heatmaps
false
true
Download heatmaps
true
true
Form analytics & conversion funnels
Form analytics
true
false
Populating forms with previously collected data
true
false
Funnels
Available on all plans
Starts at $171/ month
Populating funnels with previously collected data
true
true
Filtering (utm tags, devices, locations and more)
Available on all plans
Starts at $80/ month
Date filtering
true
true
Feedback surveys
Triggerig feedback surveys on friction events
true
false
NPS, Multiple choice, Free text and rating scale question formats
true
true
AI Survey builder
false
true
Survey bank
false
true
Performance dashboard
true
true
Watch recordings from respondents
All plans
Add on
Other
No-Code Whitelisting tool to mask sensitive data
true
false
No-Code Tag picker to track unlimited actions on your website
true
false
Phone support
true
false
Custom development
true
false
Multiple websites per plan
true
false
API
true
false
Shadow DOM support
true
true

Book a 30-minute demo

See how Mouseflow stands out from the competition in action.