Discover what content grabs the attention – and what doesn't
Use attention heatmaps to see what attracts users’ attention anywhere on your site. Combine it with insights from the scroll heatmap to make sure that they key messages get noticed and remembered.
Optimize your CTA placement
Test and adjust your CTA placement with click heatmaps. Dive into how many users hover or click on the element, and which elements tend to be the most popular on a page.
Ask the users if they are finding what they need
Trigger feedback surveys in strategic moments asking the user whether they are finding the information they are looking for, how satisfied they are with the quality of your content, and much more.
Learn which journeys your users take and prioritize your efforts accordingly
Use conversion funnels to identify which set of pages lead to the most conversions – and which don’t. With just one click, watch all the users that left your funnel, understand why, and optimize based on those insights.
